Performance Marketing Specialist
Experience
Salary
Location
Top Hiring Companies
.jpeg)
Job Description
Position: Performance Marketing Specialist
Location: Ahmedabad, Gujarat (On-site)
Experience: Minimum 2 years
Platforms Knowledge: Google ads and Meta ads (Bing ads, snapchat ads etc are bonus)
Industry: Agency or D2C brand experience
Salary Range: 5 - 7 LPA
Must have skills: Good communication skills and excellent analytical skills
About the Role
We are looking for a Performance Marketing Analyst who lives and breathes numbers, scaling logic, and ROI. This role is not for generalists. If your profile mixes Paid Ads with SEO, organic social, or web development, this role is not for you.
You will own end-to-end performance marketing for multiple D2C brands, managing sizeable ad budgets across Search and Social platforms with clear accountability for performance, insights, and growth.
Key Responsibilities
- Manage, optimize, and scale paid campaigns across Google Ads and Meta Ads (Search & Social).
- Handle 5 active clients with an average monthly ad spend of ₹3-5 lakhs per client.
- Work closely with clients to understand business goals and convert them into data-driven performance strategies.
- Analyze campaign performance daily and identify opportunities for scaling, cost optimization, and creative improvement.
- Own daily, weekly, and monthly performance reporting, ensuring clarity, accuracy, and actionable insights.
- Communicate campaign results and recommendations to clients in a clear, structured, and confident manner.
- Collaborate with internal teams on creative strategy, copy direction, and feed optimization.
- Stay updated with the latest trends, platform updates, and performance marketing best practices.
Mandatory Requirements (Non-Negotiable)
- Minimum 3 years of hands-on experience in performance marketing.
- Experience working with D2C (E-commerce) brands or within a digital marketing agency.
- Proven experience managing monthly ad budgets of ₹5 lakhs or more.
- Strong understanding of Search & Social performance funnels, attribution, and campaign measurement.
- Solid experience with GA4 and GTM tracking setup.
- Excellent analytical skills with the ability to convert data into decisions.
- Strong communication skills – this is a client-facing role.
- Ability to manage multiple clients, tight deadlines, and performance pressure.
Good to Have (Optional but Valuable)
- Experience handling both E-commerce and Lead Generation campaigns.
- Exposure to feed optimization for large product catalogs.
- Ability to guide or review creative direction and ad copy performance.
Required Skill Set
- Google Ads & Meta Ads Campaign Management
- Performance Funnel Strategy (TOF–MOF–BOF)
- GA4 & GTM Implementation and Analysis
- Looker Studio Dashboards & Reporting
- Data Analysis & Insight Generation
- Ad Copywriting for Text Ads & Creatives
- Feed Optimization (Google Merchant Center, Meta Catalogs)
Designation
Performance Marketing Specialist
Key Skills
Industry
Advertising
Functional Area
Advertising
Employment Type
Full Time
Education
Graduation/Diploma
Job Type
Work From Office
Related Jobs
Video Editor & Motion Gra...
Nyasa Production Studio
Join the Nyasa Production Studio team as a Full Time Video Editor, Graphic Designer on Erekrut, specializing i...
3-6 Lakhs
1-3 Years
Gujarat-Ah..
Ad Budget Ma...
Sales Engineer
Jay Project
Join the Jay Project team as a Full Time Sales Engineer on Erekrut, specializing in Sales Engineer in the Manu...
3-6 Lakhs
4-6 Years
Gujarat- B..
Ad Budget Ma...
Digital Marketing Executive
Uffizio Technologies Pvt. Ltd.
Join the Uffizio Technologies Pvt. Ltd. team as a Full Time Digital Marketing Executive on Erekrut, specializi...
6-10 Lakhs
4-6 Years
Gujarat - ..
Ad Budget Ma...
Sales Executive
LIGHTRONICS ELECTRO COMPONENTS PRIVATE LIMITED
Join the LIGHTRONICS ELECTRO COMPONENTS PRIVATE LIMITED team as a Full Time Sales Executive on Erekrut, specia...
3-6 Lakhs
1-3 Years
Delhi-New ..
Ad Budget Ma...
Performance Marketer
Nyasa Production Studio
Join the Nyasa Production Studio team as a Full Time Performance Marketer on Erekrut, specializing in Performa...
3-6 Lakhs
1-3 Years
Gujarat-Ah..
Ad Budget Ma...
.png)
Travel Executive
N N TOURS
Join the N N TOURS team as a Full Time Travel Executive on Erekrut, specializing in Travel Executive in the To...
6-10 Lakhs
1-3 Years
Gujarat-Ah..
Ad Budget Ma...
International Sales Specialist
BURAKIA INDUSTRIES LIMITED
Join the BURAKIA INDUSTRIES LIMITED team as a Full Time International Sales Specialist on Erekrut, specializin...
6-10 Lakhs
4-6 Years
Gujarat-Ah..
Ad Budget Ma...
Wealth Manager- PMS, RIA &...
CKREDENCE WEALTH MANAGEMENT PVT LTD
Join the CKREDENCE WEALTH MANAGEMENT PVT LTD team as a Full Time Wealth Manager- PMS, RIA & AIF on Erekrut, sp...
15-25 Lakhs
7-10 Years
Gujarat-Ah..
Ad Budget Ma...
Top Hiring Companies
Top Locations
Top Skills
- Communication Skills (1993)
- Sales (1593)
- B2B Sales (595)
- Negotiation Skills (588)
- Effective communication (536)
- Cold Calling (510)
- Business Development (483)
- Sales Activities (452)
- B2C Sales (449)
- Customer Service (429)
- Lead Generation (397)
- Sales Management (370)
- Sales Planning (361)
- Customer Handling (345)
- Field Sales (335)
Top Sectors
- Sales (1674)
- Program Development (660)
- Marketing and Advertising (626)
- Human Resources (595)
- Consumer Service (565)
- Business Process Outsourcing (503)
- Business Development (378)
- BPO (357)
- Customer Service (355)
- Customer Support (318)
- Sales & Marketing (300)
- Executive Office (299)
- Digital Media Marketing (219)
- Manager (212)
- Design (207)