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Digital Marketing Specialist
Opus Industries Pvt Ltd

Experience

4-6 Years

Salary

3-6 Lakhs

Location

Telangana-Hyderabad
Posted - 323 days ago
Applications - 39
Vacancies- 1
Apply Now
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Job Description

We are hiring for Digital Marketing Specialist (Meta Ads, Google Ads & SEO)

Location: Hyderabad (On-site / Hybrid)

Experience: 3–5 Years (Mandatory: Experience in a digital marketing agency)

Salary: ₹25,000 – ₹40,000/month + Incentives

 

Role Overview

We are seeking an experienced Digital Marketing Specialist to manage Meta Ads, Google Ads, and SEO for multiple client accounts. The ideal candidate must have worked in a digital marketing agency handling lead generation, SEO optimization, and campaign reporting for various industries like real estate, clinics, and local businesses.


Key Responsibilities

  • Plan and execute paid ad campaigns on Meta (Facebook/Instagram) and Google (Search, Display, YouTube)
  • Manage on-page, off-page, and local SEO strategies
  • Optimize Google My Business listings for local rankings
  • Track and report campaign performance, CPL, and ROAS
  • Work with internal teams for ad creatives, landing pages, and lead funnels
  • Handle multiple clients and prioritize performance-based delivery


Required Skills

  • 3–5 years of hands-on experience in a digital marketing agency
  • Strong knowledge of:
    • Meta Ads Manager (lead generation, targeting, retargeting)
    • Google Ads (Search, Display, YouTube)
    • SEO: Keyword research, link building, technical and content optimization
  • Experience managing ad budgets of ₹25K – ₹1L+ per client/month
  • Familiarity with Google Analytics, Tag Manager, GMB, SEMrush or Ahrefs

Good to Have

  • Experience in real estate, healthcare, or retail marketing
  • Knowledge of landing page tools like Leadpages or Wix
  • Familiarity with WhatsApp automation tools or CRMs (GoHighLevel, LeadSquared)

Ideal Candidate

  • Comes from a results-driven agency background
  • Handles multiple client accounts independently
  • Fluent in English (Telugu/Hindi is a plus)
  • Comfortable with deadlines, reporting, and collaboration
Designation

Digital Marketing Specialist

Key Skills
Ad Budget ManagementCampaign Reporting & MISCompetitor AnalysisContent OptimizationConversion Rate Optimization (CRO)CPL & ROAS OptimizationCRM (Leadsquared, Zoho, Salesforce)CRM ToolsDigital Marketing StrategyFacebook AdsFunnel BuildingGoogle AdsGoogle Ads (Search, Display, YouTube)Google AnalyticsGoogle Tag ManagerHealthcare MarketingInstagram AdsKeyword Research and AnalysisLanding Page OptimizationLead Generation Campaigns
Industry

Digital Marketing

Functional Area

Digital

Employment Type

Full Time

Education

Graduation/Diploma

Job Type

Work From Office

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