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Area Sales Manager

Join the Samrat Irons Private Limited team as a Full Time Area Sales Manager on Erekrut, specializing in Area Sales Manager in the Building Material Supplier industry. We are seeking talented individuals with a passion for Sales & Marketing and educational qualifications ranging from 4-6 Years. Apply now on Erekrut to take the next step in your career with a leading global company.

3-6 Lakhs

4-6 Years

Andhra Pradesh- Vija..

Business Development

Vacancies - 1

Vacancies - 1 Building Materials SalesBusiness DevelopmentCement & Construction Materials Knowledge+ 34 More

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Job Description

Job Title: Area Sales Manager

Job Level: Assistant Manager

Job Mode: Full Field Sales

Department: TISCON Retail

Work Shift/ Timings: General Shift

Salary bracket: 4LPA to 5.5LPA

Location: Prakasham district, Ongole City, Andhra Pradesh.

Company Overview

Authorized Distributor for Tata Steel across Andhra and Telangana. Developed a retail chain of 500 + dealers in Andhra and Telangana which is the largest network in the steel sector. Samrat has set forth a remarkable growth in sales through its wide network of channel partners across the territory. The group has completed 30 glorious years and over the period have associated with various brands. Integrity, Quality, Teamwork, Adaptability, Social Responsibility are the major core values the company.

Job Responsibilities
Gist of Job

Sales Achievement & Target Management
- Achieve monthly, quarterly, and annual sales targets for Tiscon TMT retail division in the assigned area.
- Drive secondary sales through retailers, influencers, and end-user demand generation.
- Monitor and improve sales conversions at dealer counters.
Channel Development & Dealer Management
- Appoint and manage distributors, retailers, and channel partners.
- Strengthen existing dealer relationships by providing regular support and resolving concerns.
- Implement dealer schemes, promotions, and incentive programs effectively.
Retail Expansion & Market Penetration
- Expand retail footprint in untapped markets through systematic dealer/retailer mapping.
- Identify and onboard new retailers to increase reach and availability.
- Ensure consistent product visibility and brand presence across the market.
Influencer & Customer Engagement
- Build strong relationships with contractors, masons, engineers, and architects to drive product preference.
- Conduct influencer meets, product demonstrations, and promotional campaigns.
- Generate demand pull through end-user awareness activities.
Market Intelligence & Competitor Analysis
- Track competitor pricing, schemes, and market activities.
- Share timely market intelligence with management for strategy formulation.
- Recommend corrective actions for sales challenges in the market.
Collections & Credit Control
- Monitor distributor/retailer credit limits and ensure timely collections.
- Maintain channel partner financial discipline in line with company policies.
Reporting & MIS
- Prepare daily/weekly sales reports and update management on performance.
- Maintain accurate data on sales pipeline, dealer performance, and market coverage.
Team & Cross-functional Coordination
- Coordinate with supply chain, logistics, and warehouse teams for timely delivery of material.
- Work closely with marketing teams for execution of campaigns and retail branding.
- Support and guide field sales executives (if applicable).

Desired Academic Qualifications

Graduate in Business/Commerce/Engineering; MBA (Sales/Marketing) preferred.

Desired Work Experience

3–5 years of channel sales experience in building materials/steel/cement (preferably TMT/Rebar industry).

Special Mentions

Achievement of Sales & Volume Targets
Growth in Active Retail Outlets & Dealer
Network Market Share Gain in Assigned Territory
Influencer Engagement & Demand Generation
Activities Collection Efficiency & Credit Control
Customer/Dealer Satisfaction Scores

What We Offer?

At Samrat irons, we believe that our employees are our greatest asset. Our commitment to our employees is at the heart of our success, and we strive to create an environment where everyone can thrive.We are Committed to delivering high Quality products and services to our clients by working together as one Team.We believe in having Integrity and strong ethical values and in doing so we build long-term relationships with each other and our clients.We constantly try to innovate, adapt and evolve through Continuous Learning and improvement initiatives.By joining our team, you become part of a dynamic and supportive community that is dedicated to your success and well-being.