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Digital Marketing Manager

3-6 Lakhs

1-3 Years

Delhi-New Delhi (+1)

Digital Media Marketing

Vacancies - 1
Ad CampaignsAdvertisingCampaign Management+ 7 More
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Personal Details

Digital Marketing Manager Screening Questions

Job Description

Objectives of this role:-

- Develop and implement digital marketing strategies aligning with the company’s goals.
-Conduct market research, understand the target audience, and identify marketing and growth opportunities.
- Create and execute campaigns across various digital channels, like email, social media, paid *advertising and search engine optimisation.
- Measure and analyse campaigns’ success using data and analytics tools.
- Lead client meetings and explain the campaign details to the client with key performance metrics (KPIs).

Your responsiblities:-

- Understand how ad creative elements perform for each unique advertising goal (traffic, conversions, and engagement).
- Track and analyse primary metrics, revenue and paid ad initiatives weekly and monthly.
- Experiment and implement innovative digital marketing strategies, tools and best practices to improve ROAS consistently.
- Stay up-to-date with digital marketing trends and new technologies, and make recommendations for how the company can stay ahead of the curve.

Required skills and qualifications:-

- A bachelor’s degree in Mass Communication, English, Visual Design, Marketing, Business, New Media or Public Relations.
- 2+ years of demonstrable experience in marketing or digital marketing roles.
- Knowledge of content management tools like CMS Hub, Squarespace, or WordPress.
- Excellent analytical skills to understand data, study metrics, and align strategies.
- Innovative thinker with a keen eye for detail and identifying trends.
- Strong interpersonal, verbal and written communication skills. 

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