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Key Responsibilities: 

• Develop and execute the company's marketing strategy aligned with business goals. 
• Define and manage the marketing budget to maximize ROI. 
• Lead initiatives to build brand awareness and strengthen the company's market presence. 
• Create and implement effective campaigns to generate leads for IT products/services. 
• Oversee performance marketing, SEO/SEM, email marketing, and social media campaigns. 
• Craft a compelling brand story that resonates with target audiences. 
• Ensure consistent messaging across all channels and touchpoints. 
• Build, mentor, and lead a high-performing marketing team. 
• Foster collaboration across departments to align marketing efforts with sales and product teams. 
• Analyze market trends, customer insights, and competitor activities. 
• Identify opportunities for innovation and growth in the IT landscape. 
• Leverage analytics tools to track, measure, and optimize marketing performance. 
• Implement marketing automation tools to streamline processes and enhance productivity. 
• Build relationships with key stakeholders, media, and industry influencers. 
• Manage PR activities to position the company as an industry thought leader. 
• Build and manage a high-performing team of content creators, digital marketers, and designers. Foster a culture of creativity, collaboration, and excellence within the marketing department. 
• Provide training and mentorship to ensure team members stay updated on industry trends.

Key Qualifications: 

• Bachelor’s degree in Marketing, Business Administration, or a related field (MBA preferred). 
• 10+ years of experience in marketing, with at least 5 years in a leadership role and in the IT/Tech services sector in large to medium enterprises.

Skills Required

• Marketing Analytics, marketing strategy, Hubspot, b2c marketing, b2b, lead generation

Location: Jaipur / Bengaluru

Salary: 2000000 to 2700000