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- Generate potential leads and maintain a consistent pipeline of opportunities
- Conduct market research to identify new potential clients and industries for business development
- Utilize various tools and platforms to reach out to prospective leads
- Collaborate with sales and marketing teams to implement lead generation strategies
- Track and analyze lead generation metrics to optimize performance
- Develop and maintain relationships with key stakeholders and decision-makers
- Attend industry events and networking opportunities to generate new leads
- Stay up-to-date on industry trends and competitor activities to inform lead generation efforts
- Communicate effectively with prospects to understand their needs and position the company's offerings accordingly
- Regularly update CRM system with lead information and progress updates.