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- Conduct data analysis to identify key trends and insights in the digital marketing landscape
- Monitor and optimize digital marketing campaigns to drive traffic and sales
- Develop and implement strategies to increase online visibility and brand awareness
- Collaborate with cross-functional teams to ensure alignment of digital marketing efforts with overall business goals
- Track and report on key performance metrics, providing recommendations for improvements
- Stay current on industry trends and best practices to inform digital marketing strategies
- Utilize tools such as Google Analytics and social media analytics platforms to track and analyze performance
- Assist in the creation of targeted digital marketing campaigns across various channels
- Support the digital marketing team in executing and evaluating A/B testing and optimization strategies
- Contribute to the development and maintenance of the digital marketing strategy for RSND retail LLP