Performance Marketing
Experience
Salary
Location
Job Description
Role Description and Key Requirements for Performance Marketing :
*Previous proven experience and record in Facebook Advertising, Google Ads, Merchant center, all types of RTB programmatic ads, CTV Ads, taboola, outbrain, criteo etc.
*Good Knowledge of Marketing Automation and funnels
*Able to Manage all digital marketing platforms, understanding of key performance metrics on various channels and its overall performance KPI's like CAC, LTV, ROI etc.
*Strong analytical skills and a data-driven approach to problem-solving is a must.
*Understanding of attribution models and able to take out the important details to optimize campaigns.
*Estimation and allocation of budgets, targeting and segmentation, evaluation of the performance of each channel, and forecasting the performance of campaigns.
Setting up, managing, and optimizing campaigns to display ads and retarget them across verticals, such as SEM, display advertising, social media, affiliate marketing, content discovery platforms
*Ability to work cross-functionally and communicate with internal teams
Designation
Digital Marketing Executive
Key Skills
AdvertisingAffiliate MarketingDigital Marketing
Industry
Fashion
Functional Area
Manufacturing
Employment Type
Full Time
Education
No Formal Education
Job Type
Work From Office
Assessment Details
Digital Marketing Manager Quiz
30 Minutes
Company Info -
Company Webisite -
HR Name -
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